0:00 – 01
The ad starts with young, white, male soldier with black hair coming out of a bright, white hallway with rectangular mirror and windows all over. His smooth face and hairline indicates that he is in his twenties. He is getting closer to the camera that is only letting me see the soldier from the waist up. I could see that he is a soldier because he is dressed in military Camouflage, green and tan, suitable for a place of light vegetation (no dessert, no arctic). With his uniform unbuttoned at the throat it shows a Khaki undershirt with straps across his shoulders, indicating that he is carrying a knapsack. The camera zooms in on the man’s face, showing us all that he is a generic soldier because of all his characteristics.
Then the camera zooms out making me see the empty airport, like no one is there. The soldier is in the mid-ground of the shot. He might feel alone because he doesn’t see his fellow soldiers. like if he was in his own world. Now I could see his whole uniform. He is looking around and trying to see if there are people around him.
Next the camera zooms again to his face making me see that he is moving his head realizing that no one is there. I could see how worried and lonely he feels. He might be thinking where’s everyone. I could see that he is a United States soldier because he has a batch on his right sleeve that has USA flag. Maybe he came from camp training and now his looking for his fellow soldiers. While the Camera zooms even more you could realize that the camera background angle changed towards the white windows indicating that is day time.
He is in the suitcase pickup luggage station waiting for his suitcase, but while he is waiting for the machine to through his suitcase it zoomed out and you could see all this suit cases coming out, but no one is around there. Like if everyone disappears and suitcases were left behind. This shows that he might feel like no one is around him, but I believe that they are is just that in his mind he feels lonely like no one is going to accept him. Like if everyone was invisible in his eyes. Maybe he is trying to look for some friends from the military and he can’t find nobody.
Then he turns out walking across the street, you see that he is in New York because of how the building looks like. Brown and peach block building. New York is fool with this kind of buildings. Maybe he is trying to look for the person that must pick him up. Now he is in the street walking. Indicating that he is trying to see if he could see someone.
While he is walking in the middle of the street the camera focus on his face showing us that he is fool of emotions, loneliness, sadness, lost that he can’t see no one. Maybe he really doesn’t know where he’s going, and he is overwhelmed on how many buildings are there. He maybe is trying to look for the person that is going to pick him up.
While he continue’s walking the camera angle changes, I see the soldiers whole body from the back, but it zoomed out enough that we see what he sees, all the big buildings that tell me he is in NYC. You could see how the buildings are shaped and the only place that got this kind of buildings is New York. I could see that he feels like he doesn’t belong and like if he was in a room lonely in the dark. He can’t see no one while everyone could see him. He might feel like no one is going to accept him. Maybe he is a soldier from the USA army but from another country.
Then he stopped walking, stud still in the middle of the street and took of his duffel bag and put it on the floor, he was mesmerized on how the buildings were. This might be his first time in New York or not. While he is observing a white 40-year-old guy with white hair start walking towards him. Maybe that’s his father, or his tourist. When the guy gets closer the soldier turns his head looking at him with straight face and smiles at him. This is a symbol that he knows this man. The person he was looking for. This old man is also wearing a Khaki shirt with the front of the shirt saying marine. I say this because the shot only captured “arine” because of the open khaki button up shirt covering the rest of the letters of the shirt.
Then they start shaking hands, but the camera is just focus in the hands and I could say that while the camera was focusing on the hand in the background two woman were crossing the street. Showing that people started to pop up when the soldier got in contact with the white hair guy. Maybe this is a friend, but in my eyes, I believe this might be his father or tourist to navigate him. Maybe that is his tourist for military reasons. Them both are marine soldiers.
They shake their hands so hard up and down with a strong grip that shows respect. Then he pads him on the shoulders like if he was saying everything is going to be fine. I’m here to help you. The soldier than start picking is bag from the floor like if he was going to leave with him. This might be showing that he doesn’t feel lonely anymore. Before he saw the guy, his face expression was always a sad one, worried, felt lonely, like he didn’t know where to go and then when the guy came his face changed right way. He felt like he wasn’t alone anymore.
The camera zooms out showing a bunch of people and taxes in the street. Showing that no one is alone. Showing that he is not alone. the video ended by showing a quote that said, ” If you’re a veteran of Iraq or Afghanistan, you’re not alone.” With this quote I could conclude that this ad was about accepting everybody as they are. Specially Iraq and Afghanistan veterans because their nationality is what defines them. What really defines them is who they are and how they really serve the country. Not everybody is the same. If veterans save our lives the last thing we could do is helping them when they need us.